Sell

Build Your Process, Your Way.

Your dealership is unique. Traction adapts to your sales model — not the other way around. Structure your workflows, follow-ups, and communications exactly as you operate.

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Workflow builder

Build workflows that match how your dealership actually operates.

Toolbox

Stage

Trigger

Automation

Notification

Workflow — New vehicle sale

Live

New lead

12 deals

AI auto-reply

Qualification

8 deals

Score > 60

Test ride

5 deals

Calendar

Quote / F&I

3 deals

Finance notif

Delivery

2 deals

Detail handoff

Drag, drop, reorder — every stage, trigger, and handoff configurable without engineering.

Flexibility

Your dealership, your rules

Every workflow, every notification, every automation — designed around how you actually work.

100% Customizable Workflow Builder

Always know where each deal and vehicle prep stands. Design stages that match your real-world process.

Automated Workflow Engine

Automate tasks and communications at every stage. Trigger actions when deals move forward.

Custom Follow-Up Sequences

Build follow-up cadences unique to each deal type, lead source, or product category.

Department Handoffs with Notifications

Finance, service, detailing, delivery — every department gets notified at the right time.

How It Works

From sale to delivery

Step 01

Customization That Drives Results

Your results depend on your team's consistency. Traction structures your sales processes so every opportunity follows the right steps at the right time—without relying on individual habits. Result: more discipline, better follow-up—and more vehicles delivered.

Step 02

When the System Gets in the Way, Teams Disengage

If your salespeople have to work around your CRM to be effective, the system is broken. You replace sales support with control—and engagement disappears.

Step 03

Your Top Performers Become the Standard

Turn your team's best practices into repeatable processes. Every salesperson operates at the same level—driving more predictable results.

Step 04

No Opportunity Left to Chance

When everyone works differently, opportunities get lost. A structured process doesn't limit your team—it makes them better. The system enforces the right actions at the right time. Nothing is missed, nothing is skipped—every opportunity moves forward in a structured way toward the sale.

Department handoffs

Finance, service, detailing, delivery — in sync.

When a deal hits the right stage, the next department gets notified automatically — no clipboard, no phone tag, no lost vehicles.

Automatic department handoffs

AI syncs

Finance

Service

Detail

Delivery

Notif sent: Service → Detail

Ford F-150 Lariat 2024

VIN · 1FTFW1E...

In stock

Price

62 400 $

Days in stock

18

Trade-in

4 200 $

Financing

Pre-approved

AI Score · 87%

Displayed fields

VIN

Price

Days in stock

Trade-in equity

Financing

Mileage

History

Cards & icons

Configure cards, icons, and fields to your workflow.

Tag custom fields onto every stage — VIN, trade-in value, finance status — and your layouts update everywhere instantly.

Built-In

Everything you need, out of the box

Calendar view for delivery scheduling with department-level visibility
Bottleneck detection and automatic alerts when stages take too long
Custom follow-up sequences by deal type, source, or product line
Department handoffs with real-time notifications and task assignments
Visual board, list, and calendar views for every workflow
Drag-and-drop stage management with per-stage automation rules

See it in action

Automations that run the moment a deal moves.

Trigger follow-up emails, reassign tasks, or notify a manager the second a stage changes — all rules, no code.

Automation cascade

Trigger: stage change

Auto rules

Deal → Quote

Stage changed at 14:02

Your process. Supercharged by AI.

See how Traction adapts to your dealership — not the other way around.

Book a Demo

Ready to transform your dealership?

Plans tailored to your team size, rooftop count, and automation needs. Join 150+ dealerships already using Traction.